Tuesday 27 October 2015

media images detached from the external world



Because of the development of technology, more different media and technology products had been created. We can find that gradually media images detached from the external world.

Nowadays, we can see many hyperbole photos and false photo appear in the advertising of media. Since the camera with the beauty function, it can make your skin to become white and look slippery in the photo. Therefore, you can be more beautiful. Moreover, after you took the photo, you can modify and hidden the blemish by using some of the programmes such as Photoshop andmei tu xiu xiu" (美圖秀秀). You can make your eyes bigger, face thinner, nose higher and your acne and pore can been disappeared. However, is it calls human but not monster? Is it really you?

Moreover, some of the advertising uses hyperbole to explain the products. Taking skin product Hada Labo as the example, in the advertising Jeon Ji-hyeon have big eyes, white, smooth and perfect face. She could be called goddess. Some girls have been attracted by the pictures which appear in the advertising. Then, they would like to buy the products. However, after trying the products, they can find that they could not be so perfect and like the goddess in the advertising.

Using TV advertisement of (2012) 999 Compound Dexamethasone Acetate Cream as the example, in the advertisement, the itch is like a monster to attack people and the cream is like a superman to struggle with the monster and then save people. It is not true but phony and will not happen in our world.

All in all, we can see that the things in the media sometimes might not be true and media images detached from the external world. (293 words)

Student Name: Uni Chong

1 comment:

  1. Dear Uni, The power of image is nicely discussed. The example of CDC cream is interesting. Perhaps you can also try to insert photos which can show your argument though this is a written assignment.

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