Tuesday 27 October 2015

To separate the media with the external world


First of all, we have to separate the media with the external world, as they are actually different form the beginning. For example, the drama show we can watch in the television. Just like the story we read in fiction, they are entirely not real. It makes people think that it brings wrong notion to them, the reason is people mixed up the drama with the reality.


To talk about the advertisements that keep touch with urban people like you and I everyday. Someone complained that the effect that people after using the product in the advertisements are overstate from the real. The fact is advertisement maker have to add their creativity in the advertisement to magnify the selling point of the product to attract the audience. You can say they are detached from the external world. However, the salesperson works in the retail sales are also selling you with overstated contents. It is the selling method in the commercial activity make everything overstated first but not the media.

News is the category that hard to illustrate. Sometimes we can see the news on the Internet that the newspaper office recaps the video with Internet users and their telling of the story, then to post these video and narration as news. This news should not real because the one-sided narration of the Internet user cannot mean the whole story as the Internet user may add his subjective and maybe there are another inside story behind. So you can say some news are detached from the external world. Besides, news aims to bring the real story to people to know what is happened in the world. But the “real” that happened may never fully represent again as there are many details that people may overlook. Although news have to be impartial, the reporter is just a human, it is hard to avoid some subjective thinking will be include in the news.



Therefore, it is not the media images detached from the external world. It is talking about the media images is actually different with the external world from the very beginning.

Student Name: Tsang CheukWah

1 comment:

  1. Dear Cheuk Wah, What you discuss here is about representation then, not matter it is visual or verbal re-presentation of products or peoples. Having said that you are encouraged to make reference to the term and the politics of representation in your writing. Nevertheless, your discussion is proper here despite the last sentence needs clarification.

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